Brand guidelines
The Pharoll brand
Resources and guidance for using our brand consistently.
How we talk about Pharoll
Write Pharoll with a capital P and lowercase letters thereafter.
Use the Pharoll name clearly and without abbreviations in public materials.
Using the logo
Do
- Leave clear space around the logo.
- Keep the right proportions and contrast.
- Use the official files provided.
- Prefer simple, legible backgrounds.
Avoid
- Do not distort or rotate the logo.
- Do not change the official colours.
- Do not place the logo on illegible backgrounds.
Wordmark
The wordmark is Pharoll's primary signature.
Use these resources only in line with the brand guidelines.
Colours
The Pharoll palette combines clarity, energy and trust.
#65aa51
Verde Pharoll
Cor primária — CTAs, destaques, gráficos
#1a1a22
Texto
Títulos e corpo em interfaces claras
#fafafa
Fundo
Superfícies principais e marketing