01Campaign
The brand creates the campaign
Budget, CPC, and goal defined in one flow.
Creator performance marketing platform
Creator marketing with measurable performance.
A web platform that helps brands launch campaigns, track results, and collaborate with creators through measurable performance.
Pricing · Case studies · Blog
Brand
Campaign
Creator
Click
Analytics
Creator performance marketing — from brief to measurable outcome
Creator marketing is growing. Measurement is not.
For brands
- —ROI is hard to measure between post and conversion
- —Finding the right creators takes time
- —Communication scattered across email and DMs
- —Reports that do not support budget decisions
For creators
- —Unclear or poorly paid opportunities
- —Inconsistent payments and unclear rules
- —Little visibility into what works
- —Hard to prove value to brands
Pharoll creates a shared system for performance, collaboration, and trust.
What is a creator marketing platform?
A creator marketing platform connects brands and creators with structured campaigns, tracking, and analytics — instead of manual outreach with no measurement.
Traditional creator marketing
Brand
Creator
No structured campaign or shared tracking
With Pharoll
Brand
Campaign
Creator
Tracking
Analytics
Insights
End-to-end creator performance marketing
How Pharoll works
Three phases — launch the campaign, measure traffic, decide with data.
- 1
Launch
Campaign & team
- 2
Measure
Tracking & traffic
- 3
Decide
Validation & insights
Phase 1 — Launch
02Creators
Creators join
Marketplace, invites, or applications to the active campaign.
Phase 2 — Measure
03Links
Tracking links generated
One link per creator, with UTMs and channel attribution.
04Clicks
Traffic measured
Clicks recorded with campaign rules and basic anti-fraud.
Phase 3 — Decide
05Validation
Performance validated
Only valid clicks count — aligned with budget and CPC.
06Analytics
Analytics and reporting
Dashboard, sources, CSV export, and data-driven decisions.
From brief to outcome — one continuous flow
Campaign
Creators
Links
Clicks
Validation
Analytics
For brands
Launch campaigns faster
Budget, CPC, and rules in one flow.
Find creators
Marketplace, niche suggestions, and direct invites.
Track valid clicks
Per-creator tracking with validation and ?src= by channel.
Control budgets
Cap per campaign — no spend surprises.
Export analytics
Reports for growth, finance, and records.
Build partnerships
Messaging, public profiles, and opportunity network.
For creators
Discover campaigns
Opportunities with budget and CPC visible before joining.
Earn through performance
Clear CPC — you know what each valid click is worth.
Tracking links
Professional links with UTMs, no spreadsheets.
Build credibility
Measurable history and a public Pharoll profile.
Track results
Clicks, sources, and balance in your dashboard.
Recurring relationships
Brands renew creators who deliver proven performance.
Why Pharoll is different
We are not a generic marketplace or an agency. We are end-to-end creator performance marketing.
| Feature | Manual outreach | Creator marketplace |  |
|---|---|---|---|
| Campaign management | No | Partial | Yes |
| Creator discovery | No | Yes | Yes |
| Per-creator tracking | No | Partial | Yes |
| Analytics | No | Partial | Yes |
| Validated performance | No | No | Yes |
| Integrated messaging | No | No | Yes |
| Public profiles | No | Partial | Yes |
| Newsroom / B2B network | No | No | Yes |
| Performance reputation | No | No | Yes |
| Exportable reporting | Partial | Partial | Yes |
Performance is the language both sides understand.
Most platforms stop at discovery. Pharoll continues to measurable outcomes.
Campaign
Budget & CPC
Tracking
Link per creator
Validation
Valid clicks
Analytics
Decisions with data
Brands set budget and CPC. Creators promote with unique links. The platform validates clicks, attributes by channel, and shows what deserves renewal.
That is how creator performance marketing stops being opinion and becomes a budget decision.
The Pharoll ecosystem
Campaigns at the center — marketplace, profiles, messaging, analytics, and newsroom tied to the same performance flow.
Campaigns
Budget, CPC, creators, and tracking.
Marketplace
Discover campaigns and creators.
Profiles
Public brand and creator pages.
Messaging
Briefing and alignment per campaign.
Analytics
Clicks, sources, CPC, and export.
Newsroom
B2B opportunities and Pharoll Network.
Pharoll Network
Partnerships, intelligence, and discovery.
The future of creator marketing
Brands want accountability. Creators want transparency. Both need a common language — and that language is measurable performance.
Mature creator marketing combines reputation, data, and ongoing collaboration. A beautiful post is not enough: the valid click, cost per result, and trust to renew matter.
Pharoll is built for that future: campaigns with clear rules, shared tracking, and a network where opportunities and results coexist. Explore real stories on the blog and case studies.
Frequently asked questions
Creator marketing platform, tracking, payments, newsroom, and what makes Pharoll different.
Creator marketing platform
What is a creator marketing platform?
It is a web platform (web app) — accessed in the browser, no install — that connects brands and creators with structured campaigns, tracking, analytics, and collaboration. It is not desktop software you download; you use Pharoll online. We focus on creator performance marketing: budget, CPC, valid clicks, and shared reporting.
How does Pharoll work?
A brand creates a campaign (budget, CPC, destination). Creators join or are invited, receive tracking links, and promote. The platform measures clicks, validates performance, and shows analytics to both sides. See the full flow on this page or at /brands and /for-creators.
How are clicks validated?
Clicks go through active campaign rules, basic anti-fraud, and budget limits. Only valid clicks count toward CPC and creator payment. Brands see valid vs invalid in the dashboard.
How do creators get paid?
By performance (CPC) set on the campaign, on valid clicks until the budget is spent. The creator dashboard shows balance and history; commercial and tax terms between brand and creator are agreed between the parties.
How does campaign budgeting work?
Each campaign has a total budget and CPC. Spend follows valid clicks; when the budget runs out, new clicks are no longer paid. The split policy (creators / Pharoll / reserve) is documented at campaign creation.
What are the plans and pricing?
Brands: Brand Free (€0, 2 active campaigns, 40% fee), Starter (€29/mo, unlimited campaigns, 30% fee), Growth (€99/mo, advanced analytics and matching, 20% fee), and Enterprise (€299/mo, custom fee). Creators: Creator Free (€0) to earn on CPC campaigns. Creator Pro (€4.99/month) includes the verified badge, increased visibility, advanced analytics, and priority support. Details at /pricing.
Can brands choose creators?
Yes. Direct invites, niche suggestions on the campaign, and marketplace discovery. The brand keeps control over who participates.
Can creators apply to campaigns?
Yes. Active marketplace campaigns can be discovered; applications or joins follow rules set by the brand.
What is the Newsroom?
The Pharoll Network and newsroom bring together B2B opportunities, partnerships, and market intelligence — beyond CPC campaigns. Visitors see limited content; brand and creator accounts get full access at /newsroom.
What makes Pharoll different?
We are not an agency or a social network. We are a creator marketing platform with campaigns, validated tracking, analytics, messaging, public profiles, and newsroom — all oriented to measurable performance, not discovery alone.
Ready for creator marketing with measurable performance?
Join as a brand, creator, or explore pricing — the same campaign and analytics engine.